These Beverages Need to Join the ReSurgence

By: MikeCovers

Nostalgia buffs are salivating at last week's news about Surge coming back. It took little more than an Internet campaign and Coca-Cola's desire to make some extra money by selling a 1990s drink at 21st century prices.

With hope, this trend of breathing new life into yesterday's beverages is just getting started. Since I never drank Surge myself yet still want to revel in the excitement that a long-discontinued product is on its way back to my innards, here are three beverages that are long, LONG overdue for a return to store shelves. Even if only temporarily.

Let's face it: part of the reason we are all so desperate to see the long-rumored Ghostbusters 3 come to fruition is because it will likely see a return of Ecto Cooler as part of the marketing. In fact, if Sony announced that there wouldn't even be a movie but that there would be Ecto Cooler, you wouldn't see a whole lot of complaining.

Possessing a wonderful color and taste that no one has ever before--or since--seen in nature, Ecto Cooler satisfies the dual craving of thirst and nostalgia. Slimer was of course the scene-stealer in both movies and the animated series (would the cartoon have lasted as long if it was titled, for example, Winston and the Real Ghostbusters?), so it was only natural that he served as the drink's spokes-ghost.

After the popularity of Ghostbusters died down, Ecto Cooler itself eventually vanished from store shelves. It was briefly rebranded Shoutin' Orange Tangergreen (yet still appeared as Ecto Cooler on store receipts) and then again as Crazy Citrus Cooler before the flavor was completely retired in 2009.

Kids born in the 1970s and 1980s will forever link Van Halen's song "Right Now" with this crystal clear concoction from Pepsi that was released in the early 1990s. Sure, it was the company's way of saying "Here's Sprite that is sort of Pepsi flavored," but when you are an 11-year-old soda connoisseur with few friends, this was all you needed to make your life worth living.

Pepsi's various forays into variations that did not have "Wild Cherry" in the title haven't been entirely successful. Who remembers Pepsi Kona, the coffee-flavored cola? Pepsi Twist? Pepsi Blue?

NONE of those varieties (not even Pepsi Blue) have had as much of a demand by Pepsi fans to see a re-introduction to soda society.

And, let's face it, Van Halen could use the boost in popularity again.

Way, WAY before the myriad of energy drinks, the only non-coffee, non-cocaine option we had to stay awake and (somewhat) alert for hours on end was Jolt Cola.

Jolt looked like any other soda, but tasted like roofing tar. But, of course, no one was drinking it for the taste; they were drinking it for its unparalleled caffeine content, a formula that made Pepsi and Mountain Dew seem about as effective as NyQuil.

Red Bull, Monster, and their ilk have been known to cause everything from heart problems to lame dudebro promotions. Jolt never had time for that.

Once beverages like Ecto Cooler, Crystal Pepsi, and Jolt reappear, then maybe we can start petitioning companies to return more products to the American public for overpriced consumption. Burger King's original chicken tenders! Canned La Choy fried rice! Unfiltered cigarettes!

It'll be a surge of nostalgia.

Looking for more from MikeCovers?

READ 170162 TIMES

Retro-Daze Presents: Toy Talk with Miss M!

Voice Over: Ladies and gentlemen, toys and dolls, it is time to welcome your hostess with the mostess, Miss M! Cheers erupt as Miss M steps out ...

Miss M’s Top 10 Lego Minifigures!

The world has been consumed with the Lego Minifigure since 1978, and there is no denying that the popularity of these Minifigures continues to soar ...

Attack of the Warrior Women!

It is no surprise that I am obsessed with She-Ra. Anyone who has talked or read something by me knows within a few moments that I am obsessed with the...

Top 5 Best and Worst things to get in...

With Halloween drawing near it means trick or treating and which also means candy that usually will last till Christmas or the next week. As a treat f...

Halloween Memories

Halloween has always been my favorite of the major holidays. Being born in October doesn't hurt either. For me it all started in class, we had these b...

Garfield's Halloween Adventure

Halloween is almost here, so that got me thinking about the Halloween Specials I used to watch when I was a kid. I, like most people, will first ...

Benjanime's Halloween Retrospective

You know, Halloween has always been my favorite holiday of the year. Not because it's ten days after my birthday, but that it gives you the chance to ...

A Look at SNICK

With SNICK recently turning 21 this weekend I thought it would be a good idea to talk about it. First a little background to get familiar with the ...